01 / 04From the client's report
3.34xreturn on ad spend (ROAS)
The best of 8 ads in Suri Alpaca Socks' report, with a 32.1% hook rate and 29.8% hold rate.
Why it worked The first frame names a medical problem, edema and poor circulation, over an X-ray ankle. The viewers who keep watching are already looking for a fix, and a blood-flow animation shows what the socks do.















